Window display, visual merchandising workshop scheduled
Osceola Chamber Main Street (OCMS) was recently awarded a grant from Main Street Iowa to help with retail technical assistance. The grant was offered to all Main Street Iowa communities to help with visual merchandising and window displays in the downtown Main Street District.
Competitive applications were accepted from all 49 Iowa Main Street communities and Osceola was one of 14 selected for the honor. The grant consisted of two parts: One was a community workshop that focused on the basics of window displays; and two was visits to four stores in the community that had signed up to take part in the consultant visit.
On Thursday, Aug. 8, the community workshop was held at the OCMS office and focused on the basics of window displays. Anna Buhmeyer, the grant consultant, discussed the different aspects of lighting, product placement, balance and much more in the hour-long workshop. A number of businesses were represented at the workshop and walked away with some great ideas.
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